NEWMANPR STAGE
Public relations people love surveys. If your client gets rated in the top five of anything positive, that automatically merits a press release. However, the problem is that PR folks tend not to look too closely at a survey if it’s positive toward a client. But sometimes it’s good to question a survey — especially one that is obviously flawed.
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The FakeAPStylebook is just what it says — a compendium of bad grammatical and style advice on Twitter that satirizes the Bible of the Newsroom. Simply put, it’s a lot funnier than the original.
With the proliferation of social media and its concurrent appearance a couple of years ago of the “social media press release,” it would seem the traditional press release is bound for the proverbial circular file.
My mother always used to tell me, “If you can’t say something nice, don’t say anything at all.” What I’d like to say to some self-anointed marketing mavens is, If you can’t say anything smart, don’t say anything. Please!
In the most recent edition of TrendWatching, the editors introduce the concept of “nowism” to explain the transitory and hyper-current currency of our high-speed, now-focused lives.
A survey by Sacred Heart University uncovered a deep distrust of the news media and apparent dissatisfaction with the media’s failure to keep up with the times.
Google Trends is just another example of how Google is the black hole of all data and how the folks that run the show are smart enough to actually do something interesting with it.
Face it: You went into PR because you wanted to be a superstar. Unfortunately, sometimes you have to work hard to build your name and reputation before you score those VIP passes.
