MarketingSpeak — The Trouble with Drivel

My mother always used to tell me, “If you can’t say something nice, don’t say anything at all.” What I’d like to say to some self-anointed marketing mavens is, If you can’t say anything smart, don’t say anything. Please!

Trying to Grok ‘Nowism’

In the most recent edition of TrendWatching, the editors introduce the concept of “nowism” to explain the transitory and hyper-current currency of our high-speed, now-focused lives.

The Saga of Getting Hired

While most students tried to squeeze a fluffed-up resume with too much unimportant and non-relevant experience onto one page, I had too much important and relevant experience to fit on one page.