Figuring Out Twitter
Twitter seemed inscrutable — like calculus — until I had a “twepiphany” the other day (Twitter users like to create neologisms that all start with TW).
Advice That’s Worth the Price
Recently, I responded to a HARO (a Help A Reporter Out query from a journalist) about advice for recent PR grads, and, not surprisingly, my advice was selected for publication. OK, so it was just on a Web site, but the advice is pertinent, nonetheless.
Juvenile Jossip Perpetuates PR Clichés
The weblog Jossip, a gossipy, crass site that strives to be the vaunted Gawker, ran a post that perpetuates some of the worst clichés about the public relation profession.
If Publishers Lock Down Content, Wherefore the PR Guy?
A report in Business Week says that the Associated Press and some unnamed publishers — we assume of newspapers — have been having informal talks about how to make their online content less available so people will pay for it.
Is the Associated Press Becoming Irrelevant?
A number of Northeast newspapers met in Manhattan recently to discuss bypassing AP by creating a content-sharing consortium where they would freely share photography and stories.
Viral Marketing Requires Immediate Assets
Countless man-hours and dollars later, the event turned out to be a huge success, with more than 2,000 Dallas residents and families turning out to hear some live music, sign up for free cruise giveaways and take part in a “Fun Crowd” event featuring giant beach balls.
SATW Bestows Cushman Award on Holland America Blog
Along with honoring excellence, integrity and best practices, the Aaron D. Cushman Travel Public Relations Award recognizes travel PR professionals who excel in their fields by being imaginative, creative and responsive.
Keys Tourism Implements Weekly Video Web Content
The feature, dubbed Florida Keys TravelVision, answers a demand by Web users for more streaming video content.
Eurodam News Blog Touted in the Cruise Press
Alan Wilson, editor of the Cruise News Daily, wrote a piece about the Eurodam News Blog, which the agency manages, in which he names it the best weblog in the cruise industry.
Is There a Lack of PR Leadership?
A recent poll purports that there’s a vacuum in strong leadership in the public relations and communications industry.
