Back in the early days of the agency, some (cheap) clients had a difficult time understanding the value of public relations.
PR practitioner finds “pinocles” and nadirs in the political realm.
A teenager declines to become a circus “advance man” and lives to regret it.
Creative public relations can draw upon many resources and I can recall at least two instances when a bear and […]
Media exposure generated through the effective practice of the public relations discipline can fuel economic growth through tourism.
When we learned that Gen. Douglas MacArthur was returning from the Philippines, I suggested that our client invite MacArthur and his family to enjoy some R&R at the resort.
One of my most memorable resort openings occurred in the pre-Castro era inaugural of Havana’s Capri Hotel & Casino from the buttoned-down mind of Horace Sutton, the most widely syndicated travel writer of the time.