New Safer Road Connects the Keys
The Florida Department of Transportation officials marked the completion of the almost seven-year, $330 million construction project that provides a safer drive to and from the Keys.
Third Annual Key Largo Bridge Run Weekend Scheduled Nov. 11-12
KEY LARGO, Florida Keys — More than 330 participants have already registered for the third annual Key Largo Bridge Run, […]
Getting Social with MarketMeSuite
If you are looking for a full-featured, robust Twitter and Facebook dashboard, MarketMeSuit is certainly worth a look.
Getting Into the ‘Guts’ of Social Media
A group of scientists has started up a new social network called MyMicrobes, aimed at bringing together people who have similar intestinal flora makeups.
Should We Get Rid of the PR ‘Pitch?’
A PR guy suggests that we eliminate the term “pitch” and the act of “pitching” from public relations, but I disagree — there is a place for both.
Twitter Impressions Can Impress, But Actually Mean Little
When it comes to assessing Twitter analytics, it’s a good idea to be skeptical of first impressions.
From Rags to Riches — Florida Keys Style
Media exposure generated through the effective practice of the public relations discipline can fuel economic growth through tourism.
The Perils of the Press Kit
Does it make sense to continue updating a 100-plus-page press kit for the Florida Keys? Sure it does, for good reasons.
In Travel Couture, It’s All About Pockets, Not Fashion
I’m going on the road at the end of the month and have been looking for ways to consolidate and lighten my load to avoid the inconvenience and expense of checked baggage and, worse yet, lost baggage.
